What to expect from the brand in the next months?
2019 will be very exciting for Lila Style House! We’ve started the year with many new ideas and interesting proposals for our future development. For the brand this will be the first time to participate in an international project with an international significance – United Fashion – Fashion Weekend Skopje.
It is the first fashion related cooperation project, which combined goal is to promote entrepreneurial creativity and innovation and to enhance business oppurtunities for European fashion designers. Through a number of international network events and transdisciplinary training workshop, more than 150 fashion designers will have the opportunity to participate by showcasing their collection, getting to know and understand several European markets, developing new skills in fashion tech etc.
We will have the oppurtunity to participate in conferences, many discussions, workshops and a special showroom, when we will present our work. The United Fashion project will focus on addressing the need for fashion creatives across Europe to be more business minded, without limiting their creativity. It is a response to the urgent need to focus on the future, to share market information and to stimulate transnational collaboration and cultural exchange in EU.
I’m also happy to share with you the first Bulgarian contest, that I decided to participate in – Idea Moda, organized by The New Bulgarian University and Balkan Fashion Week for young fashion designers.The candidates must submit a complete concept of a men’s or women’s wear collection. The impressive jury of national and international fashion experts, designers, stylists, journalists and fashion photographers will determine the 12 finalists who will present their completed fashion line in a special event taking place in front of audience and the media. I am very exciting that such a contest is helding place in Bulgaria. Wish me luck!
Our participation in these projects is also the reason to start preparing the New Collection 19/20 sooner than usual, but in the rhythm of the world famous fashion brands. The colour palette is already decided – I really hope that you’ll like it.
Again I will stick to the maxim that “less is more” and will keep the clean line and design. However, there will be surprises and they will appear where you least expect.
I remain faithful to my favorite combination of wool and silk, which will be enriched with interesting structures, color combinations and artistic designs.
So – we have a very exciting year to come. Follow our Facebook page and Instagram profile to learn the first new things around the brand. I promise it will be interesting!